Tony Veiler has hit the nail on the head with the theme and essence of his new fragrance, as well as with its timing.
We are living in an era without boundaries. Boundlessness in all its diverse and possible forms—we can travel freely, there are almost no closed borders; our lives and work have blended together, no longer confined to a nine-to-five office routine—our lives are like a flowing wave, and it’s difficult to even grasp what all fits into that wave nowadays. It’s a fast-paced whirlwind.
This makes it even more important to know and understand who you are.
To celebrate every small, significant moment, to notice and be present every minute and second. Estonians are used to constantly working hard, but this relentless grind no longer creates new quality. The new quality comes from elsewhere—it comes from our deeper inner selves, from knowing who you are as a person and how you can make your own small ripple in this vast ocean wave.
And for that, it’s necessary to take time, to take moments and just be—to listen to the birdsong and your own heartbeat. And this is by no means frivolous or disdainful. On the contrary.
We need to start taking these moments more often and pay attention. And eventually, from these wonderful little moments, a magnificent pattern will form that will carry us forward. If only we dare to trust.
Thank goodness we have our own Tony Veiler, who helps us create this pattern with his enchanting world of fragrances.
A scent burst with its very own vibe for every moment, like a burst of energy, something that helps you remember and recall the important things in the daily whirlwind. To truly be free and enjoy every moment, you need to learn the art of simply being—only then, in that deep personal silence, do you reach the essence of things, and suddenly everything seems to find its rightful place.
The article was inspired by our newest perfume – The Sweetness of Doing Nothing.
You can find the perfume here or by clicking on the image below.
The guest post was written by Piret Reinson
Note: This article is translated. The original text was written in Estonian.
